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Bullseye Interactive Group

Email Marketing & B2B

Our Permission-Based Consumer & B2B Email Marketing Program

Full Service Email Marketing with Bullseye A successful email campaign, whether to Consumers or B2B, is carefully managed from conception to final deployment. Allow our highly skilled technical account managers to use their technical expertise and best practices knowledge to successfully drive and monitor your email campaigns each step of the way.

Email deployment is an involved process and many clients lack the appropriate production resources to manage their on-going email initiatives. We work diligently to ensure the continued success of every campaign. We can also work with you to create a fully outsourced email program (Build to Send).

  • Basic Production Services that includes coding of an existing template
  • Basic list management and setup
  • Subscriber import including custom fields
  • Custom field setup & Template import
  • Simple segmentation rule creation
  • Testing & 2 rounds of edits
  • Final approval & deployment

Advanced Production Services that includes coding template with HTML

  • Slicing and optimizing images
  • Coding HTML template
  • Render testing for email client compatibility
  • HTML formatting
  • Advance segmentation rule creation and testing
  • Data Macro Setup –enables triggered email capabilities
  • Testing & 2 rounds of edits
  • Final approval & deployment

Services include:

  • Upload lists, build segments, HTML coding, testing and deploying
  • Create reports
  • Email marketing Q&A
  • Ongoing relationship building and management
  • Customizable services to meet ongoing needs
  • Fully outsourced email program management (Build to Send)

Trust Bullseye Interactive Group to take your campaigns beyond simple management and into the realm of continual campaign success.